Thoughtful and artistic design to connect, convert, and transform.


I pride myself in creating processes and systems that are organized and efficient. Your project will be set up in Asana where you will receive a detailed timeline, questionnaire, and multiple tasks to guide you through the process step-by-step.

Organized & Streamlined

No. 03

With a passion for fine art, I am truly an artist at heart and love to incorporate those hand-made, illustrative touches that help your brand stand out. Every illustration, background, and design is hand-drawn and created with thought and intention woven into every detail.

Artistic & Unique

No. 02

A brand is so much more than just a pretty design. That's why my process starts with strategy and research, where we make sure to identify your audience and develop a plan to create a brand that resonates with them, showcases your personality, and is successful.

Strategic & Thoughtful

No. 01

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  • A cohesive, stunning design that you feel proud of and reflects the quality of your services / products

  • Increase the time spent on your site with a design that is strategically laid out and guides viewers

  • Bring structure & organization to your services / shop

  • Increase efficiency and your client / customer experience through hidden pages and guides

  • Improve marketing strategy and convert leads with lead magnets, call to actions, and more

What can we achieve?

Custom Brand & Web Design

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  • Clarity of your unique brand positioning

  • Confidence to take that next step because you finally are backed by a brand you feel proud of

  • Consistency across all touch points, making your brand recognizable and distinctive

  • Connection with your audience because they resonate with your story and vibe

  • Credibility and trust that comes with polished, professional design

What can we achieve?

Custom Brand Build-Out

The Services

A Closer Look At

Kind words from clients

"Thoughtful, authentic, and organized; Amarie is everything you could want in a designer. She took the vision I had for the aesthetics of my business and made it come to life. Not only did she create branding I love and am excited to share, but she made things way easier for my potential clients. LOVE HER!”

Taylor / Tay Marie Photo

"Amarie listened to ALL my ideas and challenges with my brand. She nailed each and every task - flawlessly! I literally thought is was going to be an impossible task, until I met her. Her workflow is on point and organized every step of the way. I love that she had an entire strategy set in place. Her file organization, task board, and messaging platforms were so easy to navigate. She always was consistent, timely, and offered beautiful work, options, and feedback. My new brand and website are so much more that I ever expected. Each one reflects exactly who I am and how I want to be seen. I will carry my sweet little brand close to my heart!"

Holly / Norabloom

“Amarie is incredibly intuitive in her designs. She has a fantastic way of capturing what her client is looking for, and delivering beyond expectations. Her systems are incredibly efficient, and equipped me as a client to understand the process from start to finish."

Eryn / Eryn Lynum

"I was able to overcome my anxiety around creating a brand that is cohesive and representative. I didn't think this was possible and doubted my ability to be able to guide Amarie towards what I wanted. Now, the business, brand, and website is totally reflective of my values and identity and I am over the moon!”

Jo / Collective Psychology

“Amarie was an absolute joy to work with and brought to life our vision for our website and branding even better than we could have ever imagined! Amarie’s attention to detail, creativity, and passion for her clients are a few of the many reasons we will choose Amarie Lael Design again and again for all of our branding and design needs.”

Christine, Ally, & Alyssa / Little White Shed & Co.

"Amarie was a great communicator during the entire process. She responded to my questions/comments within a few hours. If there was anything she was uncertain of, she took the time to research and figure out a solution. Our website was a little complex to build and she designed it beautifully!"

Nicole / Saltwater House

Check it out

Get a feel for the style of my work and see what I've done for past clients!

Browse the Portfolio

Get the guide

Download the Investment Guide to get an idea of what it looks like to work together and the details of my services that can be adjusted to fit your goals and business.

Investment Guide

Inquire for more info

Label design
Hang tags
Box design


Social media templates
PDF guides


Business naming
Sub-brand identity
Branded GIFs


Each business has different goals and needs, so the details of every project varies. The possibilities are endless, but here is a list of common requests to get the ideas flowing for all we can accomplish during your project:

The packages above are a starting point:

Site copywriting

Custom blog design



All Branding Assets +

Website content guide

Custom website designed with conversion in mind

Mobile / responsive design

Post-launch resources, so you feel equipped to maintain your site

Timeline: 12-16 weeks

Branding + Web

Includes file release in every brand color combination and file format.

Mood board

Color palette

Typography system

Primary logos

Secondary logos

Brand marks

Custom patterns / backgrounds

Comprehensive brand guidelines

Optional brand messaging

Timeline: 4-6 weeks


Investment Guide

I feel so lucky to be able to help business owners tell their story through beautiful design. Together, let's create something that both you AND your audience adore!

Ready to take the next step?

It's the tool that will make a lasting impression, create connection with your audience, and tell your business' story when you're not around to do so. Design will help you reach your goals — whether that be to grow your reach, increase your revenue, establish credibility, break into new markets, improve your client/customer experience, & more.

Branding is the silent ambassador of your business:

Download the Investment Guide to learn more about my services before booking a free consultation call.