Dos Almas is a Mexican restaurant in Carpinteria, California created with a vision to be more than just a place for exceptional food—it’s a gathering space for community and connection. Inspired by his parents’ taquerias in the area, Emmanuel set out to build on his family’s legacy by combining their time-honored expertise with a fresh, contemporary approach to Mexican cuisine.
Dos Almas
Services: Branding
Industry: Restaurant
Dos Almas is a brand layered with rich color, pattern, and texture—a versatile branding suite designed to shine across a variety of applications.
At the heart of the visual identity are the backgrounds, inspired by the ingredients in their dishes, traditional Mexican tiles, and the landscapes of Emmanuel’s heritage. The color palette ties it all together, blending the vibrancy of their homeland with a mid-century modern twist.
The result
Design a vibrant and storied brand experience that fuzes tradition with modern style, inviting customers to partake in a flavorful, timeless Mexican meal.
The Objective
Emmanuel / Dos Almas
"The branding perfectly captures that timeless retro vibe with the modern twist I was aiming for. The color palette, typography, and overall layout not only look stunning but also evoke a sense of richness and depth that well represents the food of the restaurant. One of the standout features of her work was the stunning hand-drawn illustrations she created. They evoke a sense of nostalgia while seamlessly fitting into the overall retro theme."
"Amarie's creativity and attention to detail shone through in every aspect of the design process."
Dos Almas means “two souls” in Spanish, and the illustrations in the logo reflect this duality—the blending of past and present, honoring the traditions passed down from Emmanuel’s parents and introduced in a new way.
There’s also a quiet romance woven into the story—a rose, handpicked and offered to a lover, symbolizing love, legacy, and the beauty of sharing something meaningful.
Behind the logo
Emmanuel / Dos Almas
"It's rare to find someone who can blend modern design sensibilities with a classic feel so effortlessly. From our initial consultation, it was clear that she was passionate about my vision. She took the time to understand the essence of my restaurant and the ambiance I wanted to create. Her expertise and guidance were invaluable, resulting in a cohesive branding package that I am proud to showcase."
"Amarie is an exceptionally talented graphic designer who truly understands the art of storytelling through visuals."
Sarah Vivienne Photography
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