Sarah is a wedding photographer based in Northamptonshire, UK, known for her timeless, natural, and authentic style. With years of experience, she has perfected a relaxed approach that puts couples at ease and allows genuine moments to shine. Committed to an exceptional client experience, Sarah provides thoughtful guidance and a wealth of resources throughout every step of the process.
Sarah Vivienne Photography
Services: Branding
Industry: Photography
Sarah is an expert storyteller both behind the lens and through her writing, so it was essential that the brand carried this same sense of narrative and emotion. We brought this to life through thoughtful illustrations and versatile brand elements designed to weave this storytelling into every aspect of her business.
Sarah Vivienne Photography is joyful and refined, striking a gentle balance between elegance and spontaneity. Delicate illustrations, playful typography, and a soft, cheerful color palette create a warm, authentic experience that beautifully reflects Sarah’s personality and deeply resonates with her couples.
The result
Craft a playful yet elevated brand and website experience that reflects the joy of springtime, the whimsy of the English countryside, and the heartfelt, story-driven way Sarah approaches both her clients and her craft.
The Objective
Sarah / Sarah Vivienne Photography
"But my favourite thing is that she’s given me my confidence back. Before my rebrand, I was hesitant to put myself out there because I didn’t feel my website and brand truly reflected my work or what made me different. Now, I feel proud, excited, and ready to share my business again, knowing my website and branding will play their part."
"Amarie fulfilled my brief and also added value at every step, pushed it to be even better, and created something beyond my imagination."
Sarah’s brand backgrounds play a vital role in communicating her story across every touchpoint. Echoing French toile patterns, the hero background evokes a nostalgic narrative of love in the English countryside. This is paired with a soft gingham that adds a welcoming, relaxed feel. Lastly, a repeatable border—inspired by Wedgwood pottery—brings it all together with a touch of refined elegance and charm that resonates with her ideal client.
Behind the backgrounds
Sarah / Sarah Vivienne Photography
"I felt truly seen throughout the entire process, which made this experience not just special but empowering too. She’s created a brand identity that feels unmistakably me. People have already told me, “It’s really you”, “It’s ahead of the curve”, and “It’s not your typical photography brand” which is exactly what I was hoping for. Amarie is exceptional at what she does, and I can’t recommend her highly enough."
"Amarie took the time to deeply understand my brand and business. She saw the full picture with all its contradictions and somehow wove it all together into something that feels completely right."
RJS & Company
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