Industry: Professional Organizing
Congratulations to Wellnest and the launch of their new brand! Wellnest is a professional organizing business based in Chicago, who transforms clutter into organized nest. I know I could sure use a business like this in my life 😉
When creating this brand, we wanted the brand to have a peaceful, soft, and welcoming vibe since Wellnest’s goal is to create a peaceful atmosphere in their client’s homes. We landed on a soft color palette with shades of sage green and a pop of dusty rose. The main illustration of a bird and leaves hold special meaning for the brand: the nest representing a home, and the bird symbolizing freedom from clutter and a new beginning. Overall, this brand’s soft and organic look speaks to Wellnest’s holistic approach to organizing and bringing calm into people’s lives through creating an organized home.
Does your brand speak to the values and story of your business? If the answer is no, then let’s change that! I’d love to help you create a brand holds meaning for you and your business and communicates who you are in a strategic and stunning way.
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