Wild June Co. is a botanical skincare company based out of Spokane, Washington that sells clean/natural beauty products. Brittnee knew it was time for a re-brand because she had out-grown her previous logo and packaging—it didn’t speak to her audience and communicate the boho/outdoorsy/free-spirited personality of the business.
Now, I am so excited to unveil the new look for Wild June Co.! Featuring a cool, neutral color palette; clean, minimal typography; rustic, hand-painted watercolor backgrounds; flower illustrations; and my favorite element: the custom illustration of a girl in a fedora with a wildflower in her back pocket. All these elements work together to create a polished look from start to finish—from the product packaging to the stationery elements she sends along with each order. It all speaks to the adventurous spirit of the brand, while still maintaining a clean, minimal look that reflects the products themselves as well as the values of the business. Congratulations to Wild June Co.—I can’t wait to see where this new brand takes your business!