Brand + Website Launch: The Kinship Collection

Highlighted Projects

Services: Branding + Packaging + Shopify Website

Industry: Home & Lifestyle Online Boutique

View the website here!

I’m so excited to unveil the new look for The Kinship Collection: a collection of goods to make life a little happier, a little easier, a little more wonderful. Husband and wife duo, Celia Laurent and Eric Ziebold already own two restaurants in Washington D.C., and decided to open an online store as an extension of these restaurants, so that their customers can “take a piece of Kinship home with them.”

As we worked on this project, it was so fun to see it all come together as they finalized their products with intentional details like the Kinship monogram stamped subtly on the handmade ceramics. With a neutral, minimal color palette and elegant, timeless typography, the final brand, website, and packaging reflects the beautiful simplicity that characterizes their products.

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